Job Details

Associate Director, Product Marketing, Platform & Partnerships

United States (Remote)

Bloomreach is building the worlds premier agentic platform for personalization. Were revolutionizing how businesses connect with their customers, building and deploying AI agents to personalize the entire customer journey.

• We're taking autonomous search mainstream, making product discovery more intuitive and conversational for customers, and more profitable for businesses.
• Were making conversational shopping a reality, connecting every shopper with tailored guidance and product expertise available on demand, at every touchpoint in their journey.
• We're designing the future of autonomous marketing, taking the work out of workflows, and reclaiming the creative, strategic, and customer-first work marketers were always meant to do.

And we're building all of that on the intelligence of a single AI engine Loomi AI so that personalization isn't only autonomousit's also consistent. From retail to financial services, hospitality to gaming, businesses use Bloomreach to drive higher growth and lasting loyalty. We power personalization for more than 1,400 global brands, including American Eagle, Sonepar, and Pandora.

About the Role:

The Associate Director of PMM - Platform & Partnerships will own the positioning, messaging, and go-to-market strategy for Bloomreachs platform and partner ecosystem. This leader ensures customers and prospects understand how our data foundation, AI capabilities, integrations, and tech partnerships differentiate us in powering personalization at scale and driving commerce outcomes.

What You'll Do:

• Partner closely with Product, Engineering, Sales, and ISV teams to articulate how Bloomreachs data and AI foundation enables personalization at scale, and how our partner network extends this value for customers.
• Lead the development of platform messaging and content that clearly defines our data and AI differentiation and equip internal teams with the narratives, materials, and tools (decks, briefs, technical one-pagers, demo scripts) needed to drive growth.
• Collaborate with partners to build better together stories, ensuring that joint solutions are positioned effectively to create co-selling opportunities and ecosystem fit.
• Manage, coach, and grow a team of PMMs across platform and partner-aligned roles, setting priorities, goals, and development plans.
• Serve as a senior voice within the marketing and product org, shaping overall strategy and ensuring alignment with business goals.

What You'll Need:

The ideal candidate combines deep knowledge of martech/personalization platforms, data ecosystems, and AI applications with strong leadership skills.

• A critical expectation for this role is strong storytelling ability. You will be expected to simplify complex technical concepts into clear, compelling narratives that resonate with both technical stakeholders and executive decision makers.
• Proven experience with big launch events. You will develop the strategy, messaging, and orchestration required to bring new platform capabilities and partnerships to market, aligning cross-functional teams, and ensuring consistent execution across campaigns, events, partners, analysts, and customer-facing teams.
• 10+ years in product marketing or GTM strategy roles, with at least 2 years in a people leadership capacity.
• Proven experience positioning personalization/ data / AI-driven products to both technical and executive audiences.
• Familiarity with CDP, data warehouses, APIs, integrations, and the role of AI in personalization and automation.
• Familiarity with partner marketing and enablement, and crafting compelling better together stories.
• Strong cross-functional leadership, with experience influencing Product, Engineering, and GTM teams.
• Excellent executive communication and storytelling skills, including experience presenting to C-level executives.

Excited? Join us and transform the future of commerce experiences.

The base salary range for this position is $155,000-$185,000, plus bonus and RSU's. The pay range actually offered will take into account a variety of potential factors considered in compensation, including but not limited to skills, qualifications, geographic location, accomplishments, experience, credentials, internal equity and business needs, and may vary from the range listed above.

Regional benefits:

• Health care including medical, dental, and vision insurance
• 401k plan with employer contribution

Culture

A great deal of freedom and trust. At Bloomreach we dont clock in and out, and we have neither corporate rules nor long approval processes. This freedom goes hand in hand with responsibility. We are interested in results from day one. We have defined our 5 values and the 10 underlying key behaviors that we strongly believe in. We can only succeed if everyone lives these behaviors day to day, and we embed them in our processes like recruitment, onboarding, feedback, personal development, performance review and internal communication. We offer flexible working hours, a virtual-first environment with hubs across three continents, and various programs to support development and wellbeing.

Compensation & Perks

Restricted Stock Units or Stock Options are granted depending on role, seniority, and location. Everyone participates in the company performance bonus. We offer an employee referral bonus of up to $3,000, celebrate work anniversaries, and provide a range of benefits described above. Some benefits are subject to employment type and/or eligibility.

EEO & Disability

Bloomreach is an equal opportunity employer. We may request voluntary self-identification information to support government reporting and our diversity initiatives. Submission of this information is voluntary, confidential, and will not affect your job application or employment. We do not discriminate on the basis of any protected status. For more details, see our Equal Employment Opportunity policy and related notices.